Bio
Fabio Catapano is a multidisciplinary designer, creative director and visual artist with over 20 years of experience working at the intersection of brand, technology and culture.
He is the founder of Nonoia, a London-based studio that helps founders, creative leaders and teams shape clear, distinctive brands through strategy, design and motion. His work spans brand identity, generative systems, CGI, product and experience design, often blending experimentation with strong commercial thinking.
Fabio has collaborated with global brands, studios and institutions across tech, fashion, music and culture, contributing to projects for Apple, Moncler, Logitech, Nothing Tech, IBM, Pentagram, and the Museum of the Future, among others. His role typically sits between strategy and making — helping teams translate complex ideas into simple, engaging visual systems that can scale.
Alongside client work, Fabio maintains an active artistic practice focused on generative and algorithmic art. His work explores colour, systems and perception, and is often used as a research space that informs his commercial projects. He is particularly interested in how emerging technologies — from creative coding to AI — reshape creativity, authorship and culture.
Before founding Nonoia, Fabio worked across product design, UX and creative leadership roles in agencies and startups, designing websites since 2007 and mobile apps since the early days of smartphones. He holds a degree in digital sociology and anthropology, which continues to influence his human-centred approach to design.
Today, Fabio works with ambitious teams who value clarity, curiosity and long-term thinking — building brands and experiences that feel considered, human and relevant, rather than loud or short-lived.
